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So, you want to build a bespoke AI copywriter agent for your ecommerce brand? Here’s what you need to know before you start. This comprehensive guide breaks down the key features of an agentic AI copywriter, how to know when your team is ready to start building, and the core costs of building your own AI agent.

What makes a great product page so great? 

Sometimes ecommerce can feel like throwing darts at the wall, desperately trying to get something to stick. The truth is, you can A/B test until the cows come home, but a whole lot’s been tried and tested before. And while some things never work, there are lots of dependable best practices out there that, once implemented, can completely transform your product traffic.