
Ïã½¶ÊÓÆµ Blog
News, insights and industry trends for eCommerce brands looking to drive traffic and stay ahead.
Recent Post
Optimising for Google Shopping: How to get your Product Descriptions right
Are poor product descriptions holding back your Google Shopping campaigns? Descriptions are penalised if they’re too vague or too bloated, while if they don’t align with your website’s PDPs, you risk confusing customers, losing trust, and tanking your conversion rates.
So, what’s the right approach? This guide has all the answers.
Agentic AI: Ecommerce’s New Frontier
In this useful explainer, Ïã½¶ÊÓÆµ CTO Greg Fletcher uncovers what agentic AI is, how it distinguishes itself from other AI paradigms, its benefits, the challenges it poses, and what it could mean for the future of eCommerce.
How Technology Helps Businesses Reduce their Carbon Emissions
AI applications can help companies reduce its environmental impact and get back on track in reaching the agreed objectives. Governments have signed the Paris Agreement to reduce carbon emissions by 2050, however the rate of growth is making this difficult.